Kohort, a financial forecasting software company, tasked us with revitalizing their brand identity and redesigning their website.
We reimagined Kohort's brand identity and redesigned their website to enhance engagement. Our objectives included developing a fresh logo and comprehensive brand style guide, designing a responsive website with improved navigation and user experience. The process involved stakeholder interviews, user surveys, analysis of current performance, creating and refining the new logo, developing a style guide, and applying the brand across various materials. We designed wireframes, developed a responsive site, added interactive features, tested for usability, and launched the site. The results included enhanced brand recognition with positive community feedback. The project successfully delivered a cohesive brand identity and a dynamic online platform, boosting engagement and positioning them for sustained growth.
